How promoting legacy giving can help your charity

Gifts in wills currently raise £3.4bn annually, accounting for 16% of all fundraised income for UK charities, and this number is expected to double again by 2050. So how can promoting legacy giving help your charity?

Issue 1: Disaster recovery

disaster recovery

The pandemic has been felt on varying levels across the charity sector, with many finding themselves with a different workload and resources than before.

Issue 2: Connecting with donors

fundraising

Getting your message across to potential donors is hard. In this issue, we’ll look at some of the ways you can build trust and target the right people when fundraising.

Issue 4: Investing in volunteers

RNLI by Ian Barsby

Investing in volunteers, their skills and your charity’s volunteer culture will be important in building a sustainable charity.